BLUESTAR EXPANDS CHANNEL TRADESHOW OFFERINGS WITH ALL-NEW VARTECH UK 2012 EVENT

2 February 2012 - Staffordshire, United Kingdom. BlueStar, a leading global distributor of ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and Security technology solutions, is adding a new location to its VARTECH channel tradeshow offerings with the all-new VARTECH UK event in March 2012. Vendors and value-added resellers will be able to develop and grow their relationships, and take advantage of one-on-one product demonstrations, educational seminars and workshops presented by industry experts.

"We added the United Kingdom to our European region late in 2011," said Mark Fraker, Vice President of Marketing at BlueStar. "VARTECH is the ideal event to introduce BlueStar to the region, and inform our partners about BlueStar's unique value-added services." This one-day tradeshow will feature all the elements vendors and VARs have come to expect from VARTECH: networking and business development on the CodeZone show floor, premiere educational and training opportunities, and the potential to drive incremental new business throughout the year.

For more information or to register for VARTECH UK 2012, please visit www.vartecheurope.com.

ABOUT BLUESTAR
BlueStar is the leading global distributor of solutions-based ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and Security technology. BlueStar works exclusively with value-added resellers, providing them with complete solutions, business development and marketing support. The company brings unequaled expertise to the market, offers award-winning technical support and is an authorized service center for a growing number of manufacturers. BlueStar is the exclusive distributor for the In-a-Box Solutions Series, delivering hardware, software and critical accessories in one bundle with technology solutions across all verticals. For more information, please contact BlueStar at 1-800-354-9776 or visit bluestarinc.com.

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