Raleigh, North Carolina (PRWEB) July 18, 2014
Netsertive (http://www.netsertive.com), a digital channel marketing technology platform automating unified Brand-to-Retailer local marketing, announces the addition of veteran integrator Jon Robbins to their organization. Jon will join Netsertive as an Enterprise Sales Manager tasked with consulting Brands and Top 100 Retailers to optimize ways to work together to drive local sales online.
“I have worked with Jon Robbins in multiple capacities over the last 5 years and he knows the industry better than anyone. We are excited and very fortunate to have him onboard” said Brendan Morrissey, CEO of Netsertive.
Jon Robbins comes to Netsertive as an industry icon, having been an original member and previous President of the Home Technology Specialists of America (HTSA) and an Electronic House Home Award of the Year recipient. Jon was a business owner of HiFi House specializing in high-end custom home theatres and home automation projects.
“I couldn’t be more excited about Netsertive’s Brand-to-Retailer marketing platform. This new role will give me the opportunity to leverage my knowledge of the industry with Netsertive’s intelligent industry technology to consult with brands and retailers” explains Jon Robbins. “I will leverage my own experience with Netsertive as a dealer to advise a more collaborative channel approach to attract quality local consumers online and drive them to local stores”
Netsertive works with Audio-Visual brand networks such as Paradigm, McIntosh, Bowers & Wilkins, Epson, Integra, and Lutron among many others to deliver and multiply their national brand message through their dealer network. Netsertive’s platform enables brands to distribute and track channel funding support and to control the consistency of the brand message to turn national brands into local demand. The company also specializes in other verticals including: Home Goods, Automotive and Medical Practices.
Based in Research Triangle Park, North Carolina, Netsertive empowers product brands and local channel partners with a unified digital marketing presence to drive local sales. Their proprietary automated digital channel marketing platform harnesses the data-driven learnings of the brand-retailer network combined with deep industry knowledge to connect more qualified local customers to the channel partners of its brand clients. Netsertive takes the complexity out of digital channel marketing and enables local businesses, multi-location retailers and global brands to take the lead – by making every marketing dollar work harder and every message reach farther.
Founded in 2009, the company has a history of rapid growth, a world-class team, and the strength of venture capital funding from top firms RRE Ventures, Harbert Venture Partners and Greycroft Partners.