Case Logic QR Codes Inform Customers

nox_case_logic QR codeCase Logic, the leading innovator in organization solutions for consumer electronics, just introduced new mobile lifestyle products at the Consumer Electronics Show (CES), at the Las Vegas Convention Center, booth #9034 in the Central Hall. The products reinforce the Case Logic legacy of delivering on-trend, intuitive solutions that help consumers manage and organize their on-the-go lifestyles while reinforcing the brand's commitment to the contemporary with the addition of QR Codes to packaging.

One of the stand-out collections unveiled was the NOX Collection, a new line of laptop cases designed for young professionals that focus on differentiated features and functionality that acknowledge current cultural and technological trends. The cases are a sophisticated mix of black textures punctuated with pale pool-colored interior details and feature dedicated compartments for laptops and/or iPads®. Other contents the individual user carries – and adds and subtracts to throughout the day – are distributed in an innovative collection of stretchy pockets and cellular organization.

Each NOX product includes a Quick Response (QR) code, which can be scanned by smartphone cameras to automatically take users to the NOX information website, offering an information-rich experience for each user to learn more about the NOX collection. The new NOX line and QR code technology illustrates Case Logic's ongoing commitment to creating intelligent, intuitive organization solutions and providing real-time access and product information to customers on-the-go.

"From tech enthusiasts to jet-setters, commuters and busy families, everyone is living a more mobile lifestyle," said Jeff Warde, global marketing director for Case Logic. "Case Logic is committed to making all aspects of life on-the-go easier, and we are proud to continue our legacy of organization and innovation in 2011 with new design introductions within our mobile computing, photo and travel categories."

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