Roll Your Own Barcode Reader with New Motorola scanner #NRF14

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Well, some of my prayers have finally been answered.  This morning, at NRF14 (the National Retail Federation show) in Manhattan,  I saw a new bar code reader that offered the ability to change the design AND tone of the reader. 

The new barcode reader handles 1D and 2D codes, is extremely lightweight and ergonomic and was a pleasure to use.  The design was elegant and attractive as any Apple product, and, I would say it represents a new high mark for bar code reading products.  If you’re running a high end business, this is a MUST HAVE item.  

Regular readers of this publication may recall the 50 Shades of Gray article - complaining about the boring bar code readers that we’ve been forced to use for decades.   Two years ago we even conducted a design contest for innovative bar code readers.  Well, we shall suffer no more.  
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The model comes with a choice of five tones, and the user can also download his own tone.  A sample tone that was demonstrated was a simple audible “Thank you”.   Very nice!! 





Thank you Motorola!   And kudos to the design team!! 










Some past articles on the need for better bar code designs..



  1. Colorful Bar Code Scanners

    (The BarCode News)

    ... the lack of color products in the industry in several columns including this one: Subsequent to that article, at ...

    29 April 2013

  2. The Bar Code News Selects a Winner in Bar Code Scanner Design Contest

    (The BarCode News)

    ... a more appealing bar code scanner.  The contest ends on ... Fifty Shades of Gray in The Bar Code Industry -   50 Shades of Gray Bar Code Scanners What’s the connection between ...

    21 September 2012

  3. Barcode Reader Design Contest

    (The BarCode News)

       Ever look at those bar code scanners at the checkout and wonder why they come in 50 shades of gray … white, off-white, putty and black? The Bar Code Media Group wants to change all that ...

    22 August 2012

  4. Is There A Market For Pink Barcode Scanners? Socket Mobile Responds.

    (The BarCode News)

    ... on the sales floor. So if barcode scanners are more visible now, is there a new market for more stylish scanners? A few weeks ago, The Barcode News published an article about the Fifty Shades of Gray ...

    01 May 2012

  5. Rumors of a hot pink bar code reader surface at RFID Live

    (Bar Code Blog)

    ... putty, gray or black.   The article was called Fifty Shades of Gray in the Bar Code Industry, and it bitched about the boring bar code readers that we have.  Well, apparently I'm not the ...

    04 April 2012

  6. Fifty Shades of Gray in The Bar Code Industry

    (The BarCode News)

    There’s an up and coming erotica book that’s on the bestseller list this week, (according to USA Today),   called “Fifty Shades of Grey”.    The protagonist’s name is Grey, ...

    01 April 2012