RRD to Showcase CustomWave RFID Solutions Powered by Printed Electronics at #​RFIDLIVE!


CHICAGO--(BUSINESS WIRE)--R.R. Donnelley & Sons Company (RRD) (NYSE:RRD) (the “Company”), a leading global provider of multichannel solutions for marketing and business communications, today announced that it will showcase its expansive portfolio of RFID smart labels and technology at the annual RFID Journal LIVE! event, May 9-11, 2017 at the Phoenix Convention Center in Phoenix, Arizona.

RRD’s CustomWave RFID Solutions provide businesses with value-added insights that help to enhance operations and improve efficiency and supply chain management. As a single-source antenna designer, inlay manufacturer, leading label and tag converter, and RFID integrator, RRD leverages its large, global manufacturing footprint for high volume production and distribution.

“We continue to develop innovative RFID solutions to solve our customers’ most complex challenges,” said Ronnie Sarkar, Senior Vice President Digital Solution Group and Printed Electronics. “Our CustomWave RFID Solutions provide the optimal RF response characteristics to help our customers get the most value out of their RFID investment.” 

Brad Hull, Vice President, Printed Electronics added, “Our strong partnerships with leading RFID inlay, hardware and software providers, coupled with our own proprietary printed electronics based transponders and sensory circuits enable us to deliver custom RFID and IOT solutions that add immediate return on investment for our customers.”

CustomWave RFID offers a wide range of solutions to solve customers' unique requirements, including tracking assets, enhancing and monitoring critical supply chain activity, securing and authenticating sensitive products and capturing critical product exposure data to enable better decision making. 

Visit booth #323 at RFID Journal LIVE! to learn more about CustomWave RFID solutions. RRD will showcase its latest stock CustomWave RFID label and tag offerings, including RFID wristbands, credential cards and tamper evident labels.

About RRD
RRD is a leading global provider of multichannel solutions for marketing and business communications. With more than 50,000 customers and 43,000 employees across 34 countries, RRD offers a comprehensive portfolio of capabilities, experience and scale that enables organizations around the world to effectively create, manage and execute their multichannel communications strategies.

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