2D bar codes are typically only discussed when it comes to advertising and marketing. I believe there is much potential for 2D bar codes when applied to sustainability. Tags can reduce wasteful paper products such as text books, ski trail maps, and technical manuals.
If you are not yet familiar with a 2D bar code, here is a brief overview.
2D symbology is growing in popularity. Most people are familiar with the 1D vertical striped code because it has been prevalent throughout the retail industry for many years. Microsoft Tag, and the QR code are two examples of a 2D symbology.
The 2D bar code is a graphical image that utilizes both vertical and horizontal lines, creating a much greater storage capacity than the original 1D barcode. These 2D bar codes can be scanned with most any smartphone to retrieve information about the product it is found on.
Can you think of some other potential green uses for 2D codes such as the Microsoft Tag?
By Bret daCosta
The above artwork was designed by Bret daCosta. You can see more of his work at http://www.2dartcode.com/ Use the Tag Reader app http://gettag.mobi to read 2D Logo Tags by daCosta, Microsoft Tag, QR Codes and NFC.
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