P&G's Strategy For Labeling of Ingredients Is Digital (WSJ)

In an article in today's Wall Street Journal on page R4, Kathy Fish, Chief Development Officer of P & G,  discusses why the company is NOT putting everything on the label, but instead, on a website "Smartlabel.org" -- click to see the full article (subscription required). 

https://www.wsj.com/articles/whats-in-p-gs-products-now-you-can-find-out-1526868720

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